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R
19
Market Share Rewards to Pioneering Brands - An Empirical Analysis and Strategic Implications... (Paperback)
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R
307
R
288
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An Emerging Process of Building Models for Management Decision Makers (Paperback)
Glen L. Urban
R
436
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Sprinter - A Model for the Analysis of new Frequently Purchased Consumer Products (Paperback)
Glen L. Urban
R
504
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Pre-test-market Models - Validation and Managerial Implications (Paperback)
Glen L. Urban
,
Gerald M Katz
R
374
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Personal Selling Decisions (Paperback)
David Bruce Montgomery
,
Glen L. Urban
R
505
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New Product Decisions - Information Discounting and Product Selection (Paperback)
Glen L. Urban
R
436
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A Strategic Planning Model for the Management of a Family Planning System (Paperback)
Glen L. Urban
R
613
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Pricing Decisions (Paperback)
David Bruce Montgomery
,
Glen L. Urban
R
431
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An On-Line Technique for Estimating and Analyzing Complex Models (Hardcover)
Glen L. Urban
R
732
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Market Response Models for the Analysis of New Products (Hardcover)
Glen L. Urban
R
804
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A Model for Strategic Planning of Family Planning Programs (Hardcover)
Glen L. Urban
R
809
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A Model for Product Line Decisions (Hardcover)
Glen L. Urban
R
811
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Product Interdependency in new Product Decisions (Hardcover)
Glen L. Urban
R
732
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Evolutionary Modeling in the Analysis of new Products (Hardcover)
Glen L. Urban
,
Richard Ivan Karash
R
817
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Endogenous Modeling of Late Entry Penalties for Packaged Goods (Hardcover)
Gurumurthy Kalyanaram
,
Glen L. Urban
R
729
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Using a Model as a Practical Management Tool for Family Planning Programs (Hardcover)
Ronald W. O'Connor
,
Glen L. Urban
R
732
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New Product Decisions - Information Discounting and Product Selection (Hardcover)
Glen L. Urban
R
814
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Price and Non-price Determination in the Multiproduct Firm (Hardcover)
Glen L. Urban
R
803
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A Quantitative Approach to new Product Decision Making (Hardcover)
Glen L. Urban
R
812
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SPRINTER mod I - A Basic new Product Analysis Model (Hardcover)
Glen L. Urban
R
807
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Marketing Entry Strategy Formulation - A Hierarchical Modeling and Consumer Measurement Approach (Hardcover)
Glen L. Urban
,
Philip L Johnson
R
818
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A Model for the Management of a Family Planning System (Hardcover)
Glen L. Urban
R
841
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Product Planning Decision (Hardcover)
Glen L. Urban
R
841
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Ideas on a Decision-Information System for Family Planning (Hardcover)
Glen L. Urban
R
809
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