Interfirm Business-to-Business Networks - Theory, Strategy, and Behavior (Hardcover, New)


Nearly all business-to-business firms interact and have contractual relationships with upstream, downstream and parallel operating enterprises. How firms design and implement these relationships effectively, overcome poorly performing network linkages, and manage change in interfirm networks are the major topics that Volume 17 covers. The three papers in Volume 17 report new theory and in-depth descriptions of interfirm network behavior. Each paper includes extensive reviews of the relevant literature on interfirm network behavior as well as data analysis using empirical positivistic and/or case study research methods. More than 150 figures and tables support the discussion of findings.

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Product Description

Nearly all business-to-business firms interact and have contractual relationships with upstream, downstream and parallel operating enterprises. How firms design and implement these relationships effectively, overcome poorly performing network linkages, and manage change in interfirm networks are the major topics that Volume 17 covers. The three papers in Volume 17 report new theory and in-depth descriptions of interfirm network behavior. Each paper includes extensive reviews of the relevant literature on interfirm network behavior as well as data analysis using empirical positivistic and/or case study research methods. More than 150 figures and tables support the discussion of findings.

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Product Details

General

Imprint

Emerald Publishing Limited

Country of origin

United Kingdom

Series

Advances in Business Marketing and Purchasing

Release date

July 2011

Availability

Expected to ship within 12 - 17 working days

First published

2011

Editors

,

Series editors

Dimensions

234 x 156 x 41mm (L x W x T)

Format

Hardcover

Pages

496

Edition

New

ISBN-13

978-1-78052-024-7

Barcode

9781780520247

Categories

LSN

1-78052-024-7



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