The book gives lively and engaging insights into how and why socially sensitive story lines were taken up by different TV programmes from the late 1980s to the 2000s. Drawing on a series of case studies of medicine, health, illness and social problems including breast cancer, mental distress, sexual abuse and violence it comprehensively traces the path of storylines from initial conception through to audience reception and uses contemporary examples to link practice to theory. For the first time, this book addresses production and reception processes across a range of programmes and clearly demonstrates the ways in which television fiction plays a vital and powerful role in reflecting and shaping socio-cultural attitudes.
Features:
interviews with TV drama programme makers (producers, script writers and editors)
detailed analysis of 'on screen' representation
qualitative audience research using focus groups and innovative methods
explores external influences on programme content including commercial imperatives, broadcast regulations, the role of campaigning organisations, wider media coverage.
The book is essential reading for academics, researchers and students in the fields of media studies, sociology, cultural studies and communications. It will also be of interest to health communicators, social policy practitioners and broadcast professionals.
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The book gives lively and engaging insights into how and why socially sensitive story lines were taken up by different TV programmes from the late 1980s to the 2000s. Drawing on a series of case studies of medicine, health, illness and social problems including breast cancer, mental distress, sexual abuse and violence it comprehensively traces the path of storylines from initial conception through to audience reception and uses contemporary examples to link practice to theory. For the first time, this book addresses production and reception processes across a range of programmes and clearly demonstrates the ways in which television fiction plays a vital and powerful role in reflecting and shaping socio-cultural attitudes.
Features:
interviews with TV drama programme makers (producers, script writers and editors)
detailed analysis of 'on screen' representation
qualitative audience research using focus groups and innovative methods
explores external influences on programme content including commercial imperatives, broadcast regulations, the role of campaigning organisations, wider media coverage.
The book is essential reading for academics, researchers and students in the fields of media studies, sociology, cultural studies and communications. It will also be of interest to health communicators, social policy practitioners and broadcast professionals.
Imprint | Edinburgh University Press |
Country of origin | United Kingdom |
Release date | June 2007 |
Availability | Expected to ship within 12 - 17 working days |
First published | June 2007 |
Authors | Lesley Henderson |
Dimensions | 234 x 156 x 24mm (L x W x T) |
Format | Hardcover |
Pages | 208 |
ISBN-13 | 978-0-7486-2531-4 |
Barcode | 9780748625314 |
Categories | |
LSN | 0-7486-2531-3 |