The Marketisation of Higher Education - Concepts, Cases, and Criticisms (Paperback, 1st ed. 2021)


This edited volume explores the nature, scope, and consequences of the marketisation of higher education. Chapters identify different practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and regulate it. The volume takes a holistic approach, following the notion that the marketisation of higher education both drives and is driven by the universities which form the higher education market.

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Product Description

This edited volume explores the nature, scope, and consequences of the marketisation of higher education. Chapters identify different practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and regulate it. The volume takes a holistic approach, following the notion that the marketisation of higher education both drives and is driven by the universities which form the higher education market.

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Product Details

General

Imprint

Springer Nature Switzerland AG

Country of origin

Switzerland

Series

Marketing and Communication in Higher Education

Release date

May 2022

Availability

Expected to ship within 10 - 15 working days

First published

2021

Editors

,

Dimensions

210 x 148mm (L x W)

Format

Paperback

Pages

466

Edition

1st ed. 2021

ISBN-13

978-3-03-067443-4

Barcode

9783030674434

Categories

LSN

3-03-067443-6



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